Services·Software
Software Development.
The instrumentation the category is missing: AI answer monitors, attribution pipelines, and the internal tooling growth teams actually run on.
The service
Growth teams run on tooling, and the AI-search era created gaps no vendor fills well yet: tracking what engines say about you, tying AI referrals to revenue, and moving data between the systems that each hold one piece of the truth.
We build that instrumentation. Our own answer-tracking stack is built in house, and the same engineering ships as client tooling: scoped, owned by you, and boring to operate.
What it includes
AI answer monitors
Daily prompt tracking across six engines, with share-of-voice scoring and change alerts.
Attribution pipelines
AI referral capture, self-reported attribution, and CRM stitching so the invisible channel shows up in revenue reports.
Internal dashboards
The one view of organic, paid, and answer-engine performance leadership actually reads.
Custom tools
Scrapers, report generators, and workflow automations scoped to your stack.
How it runs
01
Scope
The problem stated in one page, with the data sources and owners named.
02
Prototype
A working version in weeks, run against real data.
03
Harden
Monitoring, error handling, and handoff docs. Tools you own, not tools you rent from us.
04
Operate
We run it or your team does, with the runbook either way.
The tracking behind every number we report is this practice, applied to ourselves first.
From the field notes
Start with the baseline.
The first call is a working session: your buyers' questions, run live through the engines, with the gaps named. No pitch, no deck.